Bill Moll’s career can be summarized with one word – Localism. By his description, Moll has always “had a decent set of pipes.”
When he turned 16, Moll called his hometown radio station and made an appointment to meet the GM and talk about breaking into the broadcast business. Three days later, he was on the air…and he’s never stopped since.
He continued to work at local radio and television stations throughout college – doing everything from on-air work, to traffic, sales and copy-writing.
Moll graduated with an English degree from Southeast Missouri State University and earned his Master’s degree in Communications and Education at the University of Texas in Austin.
From there, he went to work for the Southwest Texas Educational Television Corp. They held the license for the public television facility serving San Antonio and Austin. Moll was part of the team that signed-on the station – KLRN-TV – in 1962. He would spend the next five years as station manager, based in San Antonio.
For the next 30 years, Moll’s career would take him all around the US: VP/GM of WSMW-TV Worcester, Mass., President/CEO of KENS-TV San Antonio, President/CEO of WNBC-TV New York and President/CEO of WKRC-TV Cincinnati.
In 2000, he returned to San Antonio as President/CEO of Clear Channel Television, and later served as Chairman. By the time Clear Channel sold the TV division it had expanded to 56 television stations in 25 markets under Moll’s leadership.
After nine years with Clear Channel, Moll returned to his roots at KLRN-TV. He served as President and CEO of the Alamo Public Telecommunications Council until 2014
He has or is currently serving on the boards of directors of the Greater San Antonio Chamber of Commerce, San Antonio Area Foundation, United Way of San Antonio & Bexar County, University of the Incarnate Word, Masters Leadership Program of San Antonio and the Tobin Center for the Performing Arts, among others.
Moll says he has no plans to retire.
To him, broadcasting has never been a “job” – it’s a way of life.